Network Marketing Magazine
Industry news, rankings, deep interviews and strategic analyses — 39 results

Direct Selling News' annual review describes 2025 as a year of structural change for the network marketing and direct selling channel, with service-based businesses accounting for more than 60 percent of total U.S. channel volume. The outlet forecasts further consolidation in 2026, projecting that more than $1 billion worth of direct selling companies could change hands.

Global direct selling revenue fell to $163,863 million in 2024, yet the figure still sits above pre-pandemic levels while the distributor base has flattened at 104.3 million. Against that backdrop, Epixel MLM Software's ranking of the largest skincare-focused direct selling companies shows a field split between double-digit growers, flat performers and steep decliners.

Research houses put the global direct selling market somewhere between $237.4bn and $260.7bn for 2025, with projections for 2026 clustering in the $252bn–$283bn range. Behind the headline numbers sit more than 100 million independent distributors, a heavily female salesforce and a channel increasingly reshaped by mobile and AI tools.

Many people in network marketing feel today that the market has become slower. After a conversation, quick decisions happen less often, more prospects ask for time,…

Many networkers put it today by saying it has become harder to reach people. There are fewer quick reactions, more missing replies, and often even those who once…

There have always been new joiners in network marketing who expected quick results. What is different today is the degree and background of the impatience. Many…

Trust has always been important in network marketing, but in today's market it is no longer an additional factor - it is a basic requirement. In the past, a strong...

In network marketing communication, promises played a major role for a long time. A better life, more freedom, a stronger community, additional income, a bigger…

In network marketing, the market tolerated a lot for a long time. Strong enthusiasm, a few well-learned lines, a dynamic presentation and an active circle of contacts…

One of the greatest strengths of referral-based business has always been that it does not start from cold market communication, but from human connection. Someone…

In network marketing, individual communication has become strikingly more valuable in recent years. A good personal brand, a deliberate social media presence, a few…

In network marketing, a few basic skills were often enough in the past: building relationships, inviting, presenting products, follow-up and inviting to events. These…

In network marketing, credibility long seemed a hard-to-grasp concept. Everyone talked about it, everyone considered it important, and yet it often only…

In network marketing, education long seemed like a background player. Most conversations quickly turned to the product, the business opportunity or the next step.…

In the network marketing market today, the question is not simply which company is louder, flashier or growing faster. It has become far more important what kind of…

Changing consumer habits directly affect network marketing, because one of the foundations of the industry is still the personal recommendation. The difference is…

Today social media is no longer a supplementary tool in network marketing, but one of the market's most important spaces for connection. People pay attention there, they form first impressions there…

Attention is today one of the hardest resources to obtain on the market. In network marketing this is especially noticeable, because the business is built from human…

The perception of referral-based business can differ from generation to generation, because every age group starts from a different economic, technological and social experience. The…

Premium product positioning in network marketing represents both a great opportunity and a serious responsibility. Many companies work with higher-priced,…

In network marketing, ethical questions are rarely black and white. The question of where the line…

It is easy to explain the pace of a network marketing team purely through activity numbers. How many people sent a message, how many invitations went out, how many prospects…

In network marketing many leaders burn out because instead of leading they live in constant problem-solving. They react to messages, smooth over misunderstandings,…

Many network marketing leaders become excessively available out of good intentions. They want their people to feel the support, not to be left alone, and every…

A leader can teach a great deal at trainings, on calls and in team meetings, but the team learns not only the spoken sentences. It also watches the behavior. How does…

A team's growth often stalls not first in the market, not in the product and not in the tools, but at the leader's inner ceiling. This is an uncomfortable…

Every network marketing team has people who set out again and again with great enthusiasm. After an event they feel the fire, after a training they make a vow, after…

In network marketing, ethical questions are rarely black and white. Talking fairly about the earning opportunity is an important topic because referral-based business…

In network marketing, ethical questions are rarely black and white. The ethics of product recommendation is an important topic because referral-based business is…

In network marketing, ethical questions are rarely black and white. The pushy approach is an important topic because referral-based business is built through human…

There are periods when the hardest part is not that nothing happens, but that something does happen, only slower than you would like. You move forward, you talk, you…

Mood is a good thing, but a bad foundation. When it is there, working is easy. It is easy to write, call, learn, post, talk, go to an event. In these moments…

Many networkers misread the quiet days. No reply came, there was no big conversation, no new prospect arrived, no spectacular progress happened.…

One of the most freeing realizations is that not everyone has to understand your path. Not because other people's opinions never matter, but because the depth of your…

Many people try to settle network marketing with a single sentence, yet it is a far more complex business model. Its essence is not that someone...

At first glance there are many similarities between traditional sales and network marketing: both have a product, a customer, an offer and a decision. Still, the…

Many people talk about network marketing as if it were for everyone who wants more money, greater freedom or a better life. That is too simplistic…

This is one of the most natural questions when someone first encounters network marketing. Everyone wants to know what the time, energy…

Enthusiasm has always been an important part of network marketing. The energy of a new person, the fresh experience, the impact of the first event or a strong…
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